"Donghuang Taiyi," a mythical figure in a 2,300-year-old poem, has now taken on the image of a broad-shouldered tall man donning a large antler-like crown and wearing a wide-sleeved robe, thanks to Glory of the King, a multiplayer online game produced by China's internet giant Tencent. The game has accumulated over 200 million users both at home and abroad.

Glory of the King is embedded with many traditional cultural elements. Players can choose game roles with mythical and historical figures as archetypes and in-game skills based on historical events, with sound effects such as chants of ancient Chinese poems.

"This game is not only entertainment. I also learned something new about traditional figures and historic events that I never heard of before," said Zhang Chenguang, an undergraduate from a Beijing-based university and a loyal fan of the game.