A park focusing on the innovation and development of intangible cultural heritage opened in Beijing on June 28, the first of its kind in China.

Located in Dongcheng district, Yongyuan park was set up to allow inheritors of intangible culture to work with designers to find ways to blend the traditional arts more seamlessly into public life.

Developed by the Hong Kong-listed Beijing Capital Land, Yongyuan is the first park of its kind in the country set up to provide an innovation platform for intangible cultural heritage.

The company signed strategic cooperation agreements with a host of traditional art workshops, guilds and institutes of higher learning at the opening ceremony.

Yongyuan park also aims to integrate investment, technological research and retail facilities to promote the integration of intangible cultural heritage.

Authorities expect the park to become a testing ground for national efforts in intangible cultural heritage protection.