Interactive music reality show returns for second season
Wei Ge Er Zan?(roughly translated as "Thumbs up for songs"), a music reality show that invites 100 users of the short-video streaming platform Douyin, all music lovers, to watch live singing performances, interact with the singers and help to promote their beloved performances will soon release its second season.
Professional singers will show up to perform hit songs or their newly released original songs. Douyin users on the scene could press the button on their seats if they like the performance. They would share their opinions on the songs from different perspectives and further spread the video clips of these performances online.
Pop singer-songwriter Jackson Wang, Chen Ming, a teacher at the school of journalism and communication of Wuhan University, and music critic Aidiren were also invited to share their insights into the creation and promotion of songs.
Through the interactions between singers and the group of listeners, the show, produced by Zhejiang TV and Douyin, aims to encourage the public's participation in appreciating music performances and explore a more efficient way to promote high-quality music works. Its first season that debuted last year has notched up more than 1 billion views and created singing performances that went viral online.
Lu Lin, chief director of the show, said that the new season would present elaborate stage designs that highly match the stories told by the songs. "More opportunities are given to newcomers to the music industry this time," he says.
Chen added that the intense discussions in the show will more or less reveal the behind-the-scene stories of song creation and give audience a glimpse into how the music industry works.