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French fashion brand has big plans for Chinese market

By He Qi in Shanghai | chinadaily.com.cn | Updated: 2024-04-16 11:07
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A model presents creations from AMI 2024 Fall/Winter collections in Suzhou, Jiangsu province. [Photo provided to China Daily]

Santi-Weil adds that we love building bridges between Chinese and French cultures. French people know more about Beijing, Shanghai, and Hong Kong. So for us, making a show in Suzhou is a good way to put the emphasis on this wonderful city in which we have recently opened a new store located at 1, Cang Street, Gusu District."

The show was located in the ancient heart of the city, which boasts numerous classical Chinese gardens, several of which are recognized with UNESCO World Cultural Heritage status.

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