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A destination to remember

By Yang Feiyue | China Daily | Updated: 2024-05-14 08:30
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Foreign tourists at the Forbidden City in Beijing on May 2. [Photo provided to China Daily]

"We'd love to see the country's varied landscapes while taking in its metropolitan vibe," she says.

Gallo is among the rising number of inbound travelers to China, as the country welcomes visitors with open arms.

In addition to more convenient customs policies, tourism officials have been working on the launch of targeted measures to remedy existing problems in the market to sustain the growth of international travelers.

The Ministry of Culture and Tourism in March said it will make it easier for payments at places such as tourist attractions, cultural and performance venues and star-rated hotels. This includes promoting the creation of software and hardware facilities for accepting mobile payments, bank cards, and cash at all national 5A and 4A tourist attractions, national and provincial tourist resorts, and national-level tourist leisure districts.

The ministry said it will cooperate with the relevant departments to promote the creation of foreign-currency exchange service points, and make sure all tourist attractions retain staffed windows offering ticket services for inbound travelers, while English-language online reservations will also be available.

Key tourist attractions will also be encouraged to improve multilingual signage and guide facilities, and to continue improving their foreign-language services.

The release of these policies led to an upsurge in foreign tourist arrivals.

The National Immigration Administration tracked a three-fold increase in the number of international arrivals in the first quarter of the year, as compared with the same period last year.

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