During the 37th World Federation of Great Towers Conference, representatives from member towers exchanged insights and recent achievements in smart tourism, product innovation, promotional strategies and scenic area development. They also discussed solutions to address market challenges. The event commenced on Tuesday in Chongqing.

The event drew over 60 delegates from 17 renowned towers worldwide, including the Eiffel Tower, the Empire State Building, the Fernsehturm Berlin and the Mirador Torre Glories, as well as from 10 iconic Chinese towers, including the Oriental Pearl Tower, the Canton Tower, Central Radio and Television Tower and the Macao Tower.

"We share in our common commitment to excellence in all aspects of tower operations and strive to share ideas on how to improve and deliver the best-in-class experience to our visitors," said Jean-Yves Ghazi, executive director of the WFGT and president of the Empire State Building Observatory at the opening ceremony of the event.