Li Jingsheng (center), Director of the TV Drama Department of SARFT and Zhao Yong (right), Director General of Sichuan Radio, Film and Television bureau delivered speeches at a press conference in Beijing. [Photo/chinadaily.com.cn]

The 2015 (13th) Sichuan TV Festival, hosted by the State Administration of Press, Publication, Radio, Film and Television (SARFT) and the Sichuan Provincial People's Government, will be held in Chengdu, Sichuan province from November 6 to 8, organizers said at a news conference in Beijing today.

Li Jingsheng, Director of the TV Drama Department of SARFT and Zhao Yong, Director General of Sichuan Radio, Film and Television bureau, and officials from embassies of Italy, Iran, Argentina and the Philippines in China attended the press event.

Established in 1991, the biennial festival is one of Asia's most prestigious international festivals for television programming and awards those who have excelled in the industry.

"Our goal is to revitalize the industry and turn China's film, radio and television into a new force of development for China," said Li, who is also a member of the Sichuan TV Festival organizing committee.

"Tailor-made content and merging media (traditional and new media) are two of our main focuses this year. We hope to promote the internationalized TV industry in China and showcase China's achievement in the TV industry through this festival," added Zhao.

The 2015 (13th) Sichuan TV Festival will feature several sub-sections, including International Film, TV and New Media Market, International "Gold Panda" Awards, International Gold Panda Documentary Festival, Gold Panda Animation and Game Expo, Multicultural Media Events, World Media Development Forum and International Radio, TV & Network Equipment Exhibition.

As one of the most international, professional and influential awards in Asia, this year's "Golden Panda" awards will recognize excellence in documentary, TV drama, animation, new media as well as works from students.

Media organizations from 77 countries and regions submitted 5,336 entries to or exhibited their works at the 13th Festival. More than 5,000 delegates attended the event and more than 50,000 visitors from the public took part in various events and activities in 2013.

For more information, log on to www.sctvf.com.cn.