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Zara opens its biggest Asian store in Beijing

By Wang Zhuoqiong | chinadaily.com.cn | Updated: 2020-10-19 16:11
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ZARA opens its biggest store in Asia. [Photo provided to chinadaily.com.cn]

For example, the store has eight curved LED screens to guide shoppers in a comfortable and pleasant way.

The store also has given more priority to online orders by providing rapid payment booths on every floor. The store's stock is available to service online orders, so that it serves as a small fashion distribution platform thanks to Inditex's proprietary integrated stock management technology. The store also features Zara Home items.

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